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Ikea has introduced doorstep delivery facility in 62 new markets in India and plans to launch its Shop By Phone assistance service. The firm expects online demand to extend, because it presently accounts for 25% of its gross sales in India. Ikea’s India CEO, Susanne Pulverer, stated that on-line sales will proceed to grow but won’t surpass those from physical channels.
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During China’s biggest on-line buying festival last November, orders poured in for upscale labels on the mainland’s dominant luxury e-commerce platform, Alibaba Group Holding Ltd.’s Tmall. The main problem…