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  • In an effort to enhance and broaden its e-commerce business, Keith Louie was appointed to the newly-created function of chief digital officer.
  • While changing their messaging and growing communication, businesses should additionally adapt to altering shopper spending habits.
  • International luxurious brands corresponding to Chopard and Hèrmes have followed swimsuit.
  • One notable case was the 2010 decision of luxurious conglomerate Moët-Hennessy Louis Vuitton to open new Tag Heuer flagship stores in the Melbourne and Sydney CBDs, while simultaneously closing the accounts of neighbouring stockists.

And attending weddings yields a compounding impact on future wedding ceremony statistics. Dating couples who attend a wedding are the most probably to get engaged shortly afterward. So extra weddings mean more new couples getting married and more bridal jewellery gross sales down the road. “What matters is how clients are buying, how are we acquiring them and the way are they moving by way of our purchase funnel,” she added.

By Kay